Giant Cheetos

An easy (lazy) way to expand a product line is to make a new product that is either smaller or larger than the original. For example, Mini Oreos or Big Cheez-Its. Cheetos has taken this approach with new Giant Cheetos. They’re pretty big all right – about the size of a marshmallow. If your mouth is as big as mine, you can pop the whole thing in your mouth and get a mouthful of cheesy crunchiness. I advise against doing this, however, as it’s a lot of Cheeto to chew and your jaw may get sore. No kidding. My jaw ached after eating just a few of them this way. They are a lot more manageable when bitten in half, but still require a lot of chewing. So, the downside of Giant Cheetos is that you may develop temporomandibular joint disorder. The upside is that you get a lot of great Cheetos flavor quickly. If you love Cheetos as much as I do, I recommend that you try Giant Cheetos and decide for yourself if the great flavor is worth the effort it takes to eat them.

Phoood rating: